SalesProduct line
Growth paymentR&D as % of sales
Mkt sh atomic number 18Tech
Sales
StabilityEarnings
Utilizn of cap
R & D
Depth of skillsMgt
Skilled labour
Wkg Cap
TurnoverInventory
A/R
Age of assets localize & machinery
Inventory
Current Ratio
InternalAcid test
(Liquidity of resources)debt/equity
fixed/current assets
justificative: # of indep cust
# of mkt segments belonging to diff economies
External # of indep tech underlying product-mkt posture
Aggressive: Ptcpn in relevant tech
Can it exploit breakthroughs made by others ?
1 (b). Examine various funcnl areas:
Financial & Human Resources
What is the system of the co ?Technology
Product-Market
What is the concept of the business ?
2. Examine the Environment:
- What are the of the essence(p) eco & tech characteristics of the industry in which the co. participates ?
- What trends are apparent ?
- What is the temperament of competn ?
- What are the requirements of success in competn in the cos industry ?
- Where are we headed ?
- Where is the money coming from ?
3. Problem identification
4. Diagnosis:
(a) Evaluation of the strategy:
o Consistency with environment
o Consistency with corporate competence & resources
o Consistency with personal values and aspirations of key mgrs
o Satisfactory degree of risk
o Appropriate time horizon
(b) How just is the problem ?
(c) How much time do we have ?
5. Criteria for an satisfactory strategy and its prioritization based on:
- firms current and past performance
- Resources available
- Characteristics &...If you necessity to get a full essay, order it on our website: Ordercustompaper.com
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