Unox Research

Table of content

Table of content1
Introduction2
1.Research translation2
1.1 UNOX Background2
1.2 Problem Definition2
2.Approach to the problem2
2.1 abstract Model2
2.2 Research Questions and Hypothesis2
3.Research Design2
3.1 method of Research Used2
3.2 Questionnaire Design & Pilot stack2
3.4 Sampling Design Process2
3.5 Fieldwork and Data Collection2
4. zeal of Data Analysis2
5.Results2
5.1 Price level2
5.2 Taste2
5.3 interestingness of convenience2
5.4 Shelf life2
RQ4: Is impact sum total purchased because of the pine shelf life?2
I purchase processed meat because of the longer shelf life?2
5.5 Brand informedness2
5.6 block uping background2
References2
Appendices2

Introduction

Unox is a subsidiary of Unilever and sells a variety of processed meat products. The trend is that consumers are more conscious some what they eat. Consumers consider processed meat as unhealthy and progress to the perception that it contains many baddies. This is a problem for Unox because the consumers look for a substitute for processed meat.



The question is how can Unox increase relative frequency in consuming processed meat and make the consumer aware of that processed meat products are a save prime(prenominal) which you can enjoy without feeling guilty?
The purpose of this bill is to conduct a marketing interrogation. The aim is to secure discipline in order to solve the problem which Unox is facing. Useful culture will be gathered through the collection and abbreviation of data. The data collected will be also the end result of this report.
Although there was a big range of subjects that could be investigated, it was assigned only to answer the research question which was provided. other limitation to the descriptive research was to conduct at least a 50% survey method.
Different methods were used to obtain the required information in order to answer the research question. First, exploratory research method was...If you want to get a full essay, order it on our website: Ordercustompaper.com



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