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Wednesday, 27 March 2013

History Of Department Stores

Department Stores
As more and more people move to the suburbs there was a greater need for incision stores. haemorrhoid of homes were being create and needed something to fill them. Eugene Ferkauf was driving through undeveloped Long Island when he came across an area of passably farmland. This area was Westbury. Ferkauf knew it would soon be brought to life by developers and farmers. He was owner of five successful discount stores in the greater New York area. The first was opened in 1948 and its sales had explode from the very first day. Ferkauf discovered a difference in his new costumers as opposed to prewar costumers. New costumers were offspring and hungry to buy, because they owned virtually nothing. With no fear of debt they differed from their parents and grandparents. Ferkauf like dealing with the middle class more because they were smart, they knew what they wanted, they appreciated his bargains, and they rarely argued. Ferkauf had a great vision of the new suburbia: A sparkling, huge new store with vast parking facilities. It had 90,000 self-coloured feet and contain and huge variety of sub-stores: An appliance store, a supermarket, a toy store, and a mens clothing store.

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Ferkauf wanted the store to be built fast so he push everyone, Architects, contractors, and painters. The stores was built in 90 days, so he could reach the Christmas era of 1953.
Department stores today are used more as a want then a necessity, they are advertise for all ages rather then a younger crowd. the States today lives off of department stores, we buy all our intellectual nourishment and clothing instead of growing or making it. sustain when they were first developed there was no competition for the stores as each town usually only had one. Now we stick many stores to choose from forcing the stores to compete for their costumers. Over all department stores have played a huge part in shaping the industrial side of America.If you want to get a full essay, order it on our website: Ordercustompaper.com



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